Price is probability
On a binary market, the price of a “Yes” share in cents equals the market’s implied probability in percent. 70¢ ≈ 70%. The “Yes” and “No” prices should sum to roughly 100¢; any gap is the spread.
Best odds = best price
When you want to back an outcome, the best odds are the lowest price — you pay less for the same $1 payout. That’s the number we highlight in gold across every comparison.
For a multi-outcome market, we compare each outcome row by row and flag the cheapest venue for each.
When platforms disagree
If one venue prices an event at 44% and another at 38%, either the market is still finding consensus or one venue has thinner liquidity. Disagreement is exactly where attentive traders find an edge.